1 tip to make your customers love you

1 May 2008

I used to love the company Overnight Prints. They offer a great product at reasonable prices and with reasonable service. Until this week, I had no reservation about referring them to anyone who needed some printing done, and I saw no need to even shop around for any printing job I needed. But that changed this week, and for only one reason: they didn’t do what was best for me, their customer.

Here’s the story. On Sunday I learned of an event happening on Friday where I could promote Catch the Best to a group of people who would be interested in the service, and so I thought of getting a batch of business cards custom-made to hand out at this event. I checked their FAQ to find the turnaround times, and saw that if I had my order in by Monday, I could get 2nd day air shipping to have the cards in-hand by Thursday. So, I whipped up a design on Monday morning, got the order in well before the cutoff time, and looked forward to the event.

On Tuesday morning I got one of Overnight Print’s periodic special offer emails. One of the offers in the email was for a free set of business cards—just the thing I had ordered the day before. I emailed customer service to see if I could get that offer, seeing as how I had placed that order under 24 hours before they sent out that offer. I got no response.

On Wednesday I checked the order status to find that the processing had been delayed, preventing the order from getting to the shipper until Wednesday, rather than Tuesday, making the estimated shipping arrival day Friday. So, the cards would arrive too late for the event, squandering the promotional opportunity.

On Thursday I contacted Overnight Prints to see what they could do regarding a refund, since their processing delay made my order a waste. They offered a 10% discount on a future order. What?! I may never order from them again because of this, and they want to give me a discount on a future order? After a bit of venting on my part, I got the original order cost (but not the shipping cost) refunded, and a discount on a future order. Great, but I still won’t have those cards for that event, will I?

So, what’s the 1 tip to make your customers love you? Do what’s best for them! If they would have simply noticed the delay in processing, upgraded my shipping to next day air for free to make sure I got my cards when I expected to get them, and sent me an email telling me that, I’d love them right now. I’d be blogging about how great they are, and raving about them to anyone who needed printing. Instead, I’m blogging about how I’m still not satisfied with the outcome I got, and how I’ll shop around the next time I need printing, and how if I recommend them to anyone again, I’ll be sure to include the caveat about not trusting them to deliver when they say they will deliver.



Sample Rails consulting contract

20 Feb 2008

I’ve had requests from time to time from other developers for the contract that I use with clients. Here’s the Terms section that I typically use. In addition to this section, I have sections that describe the work to be done, the payment schedule, and other info specific to each client.

Enjoy!

Sample Rails consulting contract

Ob. disclaimer: I am not a lawyer, and this is not legal advice—I’m just some guy on the internet.



Selling a web-based business

24 May 2007

Since I transferred ownership of the conferencemeetup.com domain this morning, it’s now official: I’ve flipped my first business. Confabb is the proud new owner of the domain and the Rails application. Doing this kind of a transaction has actually been something I’ve wanted to do for a while, but without a definite plan or timeline. Having done it, though, I can look back and pull out a few lessons learned for those wanting to do the same.

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The Business of Rails: Insurance

22 May 2007

In response to my post about being a Ruby on Rails consultant, a few seemed interested in my writing more about the business side of being a freelance developer, so this post is the first in a series on the topic. The first thing I decided to write about is business insurance, since it doesn’t seem to be discussed a whole lot in blog posts of this sort.

I was introduced to the world of business insurance by a kind client who suggested I really ought to look into it. It was something that I figured I would get to eventually, but wasn’t in a rush to do. After doing a bit of research, though, and getting some insurance for my LLC, I now recommend to anyone that will listen to get business insurance sooner rather than later. If you are looking into getting some insurance for yourself, the first thing you need to know is that there are, in fact, two types of insurance you should investigate.

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